Innovation Research for Schneider Electric

Schneider Electric needed to test the acceptability of an innovation concept enhancing quality management in industrial facilities via AI. Technical engineers in the food and beverage sector were asked to evaluate the concept. I was responsible for the realisation of the study in the German market, consisting of:

  1. Screening and recruiting of technical engineers in industrial food and beverage facilities.

  2. Organisation and realisation of semi-structured interviews.

  3. Analysis and synthesis of intermediate and final results, focusing on the identification of strategic potential.

August – October 2022
Düsseldorf, Germany
Using Microsoft 365
Client: Schneider Electric
Business Partner: Ixiade

The CAUTIC method was applied, evaluating an innovation´s acceptability along four dimensions:

  1. Socio-economic context

  2. Identity

  3. Existing practices

  4. Know-how

Credits cottonbro studio

Semi-structured interviews were conducted as a qualitative research method for data collection.